Through a long-standing partnership with the South Dakota Community Foundation, Click Rain has helped turn free Google advertising into meaningful results. By continually refining its Google Ad Grant strategy, we increased grant utilization by 324% and website traffic from ads by 297%, connecting more people with the Foundation’s scholarships, grants, and resources.
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See how authentic, student-led content helped SDSU increase engagement and connect with prospective students throughout their college decision journey.
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See how authentic, student-led content helped SDSU increase engagement and connect with prospective students throughout their college decision journey.
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Organic social media is about more than going viral. It helps businesses build credibility, showcase their people, and create lasting trust.
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Gen Z is rethinking how they discover, research, and choose a college. From AI-powered search to social media, prospective students are forming impressions long before they visit your website. Explore what these changing habits mean for higher ed marketers and how to reach students with content that builds trust and supports their decision-making.
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Is AI search driving hotel bookings? Explore real hospitality data showing how AI-driven traffic impacts traveler engagement, conversions, and revenue.
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If your GA4 data suddenly looks off, bot traffic could be the reason. Here’s how it shows up and what it means for your reporting.
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Video has always been known for grabbing attention. But attention alone isn’t a strategy. Performance is.
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Insights on which ad types are driving engagement, the impact of video, and how AI is being embraced.
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Consumers are increasingly using social channels to discover products and services and make decisions. Showing up where your audience already spends time with authentic, engaging content is key to staying visible in today’s search landscape.
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At Click Rain, innovation drives what we do, and we’re always exploring new ways to elevate our clients’ websites with strategies that deliver on our metrics that matter mantra. This year, our product development team has taken a big step forward and built a brand-new version of our proprietary Dynamic Content plugin for Craft CMS. And now, we’re excited to start rolling it out to our websites.
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