As a people-centered marketing agency, we focus on customizing websites to perform best for client needs and user experiences. After all, creating simplified digital solutions for complex audiences is what we do.
In this case study, we’ve analyzed our recent website work to give you a closer look at impactful website solutions. As you examine each website, consider the client’s relationship with their audience and the digital solutions we’ve implemented, highlighted below.
Strong designs and visual assets are crucial for websites because they significantly influence a user's first impression, engagement, and overall experience with the site. Including images can result in more than a 90% increase in views total. Showing users what they’re reading also improves comprehension.
A successful Custer State Park Resort website required a well-strategized blend of stunning visuals and digestible content that not only inspires but also informs through research and experience.
See Custer State Park Resort WebsiteImplementing complex integrations and a large content inventory while working to create an engaging online experience with assets like background videos was a welcomed challenge.
See Dordt University WebsiteThe use of well-matched visual and thematic elements is important for websites as they help to establish a cohesive brand identity. Consistent branding on multiple platforms can increase revenue by 23% while providing a memorable user experience.
Consistent New Branding
Engaging Video Content
Concise Optimized Copy
Rebranding began with a new business name and ended with a website launch. Here you’ll notice the importance of incorporating multiple disciplines to showcase services. Creating the logo, brand direction, and content with assets from a photo and video shoot tied everything together.
Accessible elements help ensure that users can interact with content. According to the Centers for Disease Control and Prevention, 1 in 4 adults live with a disability impacting cognition or mobility. You can increase conversions while improving inclusivity and equality for users with an accessible website.
Read Clarity Through Thoughtful Website Design and Strategic User Journeys to learn how we prioritized inclusivity without compromising creativity. We’ve found caring translates well across all audiences.
See Vance Thompson Vision Website
Making information available to as many people as possible is best achieved using website accessibility practices. Our attention to accessibility always extends beyond what you can see on the homepage.
See Dakotabilities WebsiteCustom websites allow brands to personalize the user experience and cater to their individual needs and preferences, leading to increased satisfaction and engagement. When selecting a brand to purchase from, 85% of shoppers consider images and information crucial to their decision-making process.
By structuring its site around products, Blue Bunny aims to showcase their delicious and crave-able offerings, ultimately giving users more of what they want.
See Blue Bunny WebsiteShifting from Homes to include Development, Commercial, and Lease Living divisions expanded EmpireCo.’s audience and provided new opportunities for us to showcase their strengths.
Whether you want to get your website up to today’s standards or start with something new, we’ll help you make more impact. From development to design, our team has the expertise to connect you with your audience. Let’s discuss digital solutions. Coffee’s on us.