Today’s healthcare organizations face a complex digital marketing landscape—balancing patient acquisition needs with privacy requirements, managing reputation across multiple locations, and demonstrating ROI with limited resources. In this environment, having healthcare-specific digital expertise isn’t just helpful—it’s essential for growth.
Click Rain Proven Results for Healthcare Organizations:
Meta Campaigns up to 500% higher CTR than industry average
Paid Search Ads up to 700% higher CTR than industry average
Display Campaigns up to 200% higher CTR than industry average
Online Reviews up to 203% growth using our Stratus platform
Google Listing Views 26% year-over-year increase
Turning Healthcare Challenges into Growth Opportunities
For over 15 years, we’ve specialized in helping healthcare organizations like yours overcome today’s unique challenges:
Rapid Market Changes: Shifting from volume to value-based care while maintaining visibility
Privacy Requirements: Growing your patient base while respecting stricter privacy standards
Resource Constraints: Achieving more marketing impact with limited internal resources
Your Specific Challenges, Our Specialized Solutions
Our proven solutions help healthcare organizations enhance their online presence, improve discoverability, and build meaningful connections with potential patients through:
Complete website overhaul that simplifies, streamlines, and enhances the user experience
Service-specific campaigns that highlight clinical excellence
Provider reputation and expertise promotion
Multi-location management powered by our proprietary location and review management platform, Stratus
Content that translates complex topics into patient-friendly messaging
Our specialized approaches ensure your marketing efforts achieve results while maintaining strict adherence to healthcare regulations through:
Privacy-conscious form implementation with industry-leading tools
Alternative tracking approaches that maintain compliance
Data-driven reporting that satisfies both marketing and compliance teams
Review response templates designed for healthcare compliance
Our streamlined solutions help healthcare marketing teams accomplish more with limited resources through:
Turnkey solutions that extend your marketing capabilities
Centralized management of all listings across top listing directories, including Google and Healthgrades
Review monitoring and responses from one dashboard
Patient privacy is Schneck's top priority. With Click Rain's expert guidance, we are navigating the complexities of healthcare compliance with precision, implementing effective strategies that protect patient privacy without relying on tracking measures—all while achieving impactful results.
- Stephanie L. Furlow, Director of Marketing & Public Relations at Schneck Medical Center
Case Study: HIPAA-Compliant Marketing That Outperforms Industry Standards
Schneck Medical Center: Privacy & Performance Coexist
The Challenge:
Schneck Medical Center needed effective digital marketing while maintaining their strict commitment to HIPAA compliance and zero patient tracking measures.
Our Solution:
We implemented an innovative measurement approach using:
Historical data benchmarking for year-over-year performance comparison
Industry-standard metrics focused on impressions, clicks, and click-through rates
Alternative measurement strategies that protected patient privacy
The Results
Our approach delivered exceptional performance while maintaining complete patient privacy:
Meta
500% higher
CTR than healthcare industry average
Paid Search
700% higher
CTR than healthcare industry average
Display
200% higher
CTR than healthcare industry average
Why Healthcare Organizations Choose Click Rain
Our team brings deep healthcare knowledge, understanding the unique challenges of:
HIPAA and privacy regulations
User experience complexities
Healthcare service promotion
Multi-location management
Click Rain’s approach to healthcare media campaigns includes:
Data-driven planning based on healthcare industry benchmarks
Continuous optimization throughout the campaign lifecycle
Year-over-year improvement strategies
We never "set it and forget it" with your campaigns. Instead, we monitor, optimize, and refine to deliver continuously improving results for your healthcare organization.
Stratus platform designed specifically for reputation management with healthcare in mind
Easy-to-use provider and location listing updates
Customizable review response templates that ensure compliance team friendly
One-click business hours updates across multiple locations
Custom reporting dashboards showing true ROI
Privacy-compliant tracking alternatives
Data-informed optimization for peak performance
The Click Rain Approach to Healthcare Marketing
We are Digital First.
We've always focused on websites and digital marketing for healthcare organizations. That's the core of what we do.
We are People-Centered.
We value the people we work with and tailor solutions to fit each healthcare organization's unique needs.
We focus on Metrics that Matter.
We pinpoint key metrics for your healthcare organization's success, aligning our efforts with your goals.
True Partnership Approach
Working with Click Rain means you’ll get:
A team that extends your marketing department
Transparent communication and regular progress reviews
Flexible strategies that adapt to your needs
Strategic guidance, not just tactical execution
Knowledge sharing that builds your team's capabilities
"Click Rain's team acted as a true partner in our website project. They took the time to understand us and our needs, and they accomplished our goals quickly and responsively."
- Melissa Palmer, Vice President of Professional Relations and Marketing, Vance Thompson Vision
Let’s Discuss Your Specific Healthcare Marketing Challenges
Every healthcare organization faces unique digital challenges. In a brief, focused conversation, we can:
Understand your specific growth objectives
Identify opportunities for immediate improvement
Discuss tailored solutions based on your unique needs
